Adding a "pod" (side item) to BlogCFM proved to be very easy.

All you have to do is duplicate one of the pods in the "pod" directory and modify the contents.

To finally include it on your webpage open up the below.cfm and add an

<cfinclude template="#variables.mapping#pods/<podfilename>.cfm">

Next pod I add will be a managed pod probably containing links stored inside the database.  We shall see how that goes.